One Cool Thing: Blueprint Registry — Build Your Baby Registry Room by Room


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Creating a baby registry is super fun, once you know what you need. And Blueprint Registry guides you through that process with smart features to help you find what you’re looking for and discover new items.

Instead of staring at a million search results, you shop for items from top retailers and brands in a more visual way, room by room, thanks to a well-organized design based on a home’s blueprints.

How It Works

To keep you from getting overwhelmed by all the items and choices you have, Blueprint Registry lets you focus on the specific items you’ll need in each room of your home, like the nursery, play space and bathroom. You can search for specific products (cribs, play mats, etc.) or browse around each room.

Once you select a room or product, the site recommends items from stores you know and love (including Pottery Barn Kids, Land of Nod, Amazon, Target and buybuy Baby). A few quick clicks and you’ve created your registry. Big-ticket items can be turned into a group gift that family and friends contribute to.

Other Helpful Features

The magic doesn’t stop there: This universal gift registry also lets you import your existing registries, add gifts from retailers, request gift cards, create a cash registry, and more. With the cash registry, you can request cash gifts for all sorts of handy things, from a postpartum massage or housecleaning to diapers, a newborn photoshoot or donations to your favorite charity.

Finishing Touches

Make it extra simple for yourself by installing the Blueprint button on your browser to add gifts from any website as easily as you pin things on Pinterest. Then dress up your completed registry with photos and a personal message to family and friends. Finally, mark your most-desired gifts as favorites to help guests when they shop for you.

Once the gifts start rolling in, Blueprint Registry tracks each one so you can write your thank-you cards and check on the status of what you’ve registered for. A baby registry process that’s both easy and fun? That’s a gift in itself.

Create your registry and learn more at

What are the most important items to add to a baby registry? Share your thoughts below!

— Eva Ingvarson Cerise


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