25 Hot Holiday Toys to Buy at Target Now

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If you’re hoping to get your hands on the most popular toys of the season, turn to Target. Their aisles are jam-packed with hot holiday toys from exciting new finds for board game fanatics to fresh picks that’ll keep them entertained for hours. Read on for 25 holiday gifts that’ll be flying off the Target shelves this season.

Barbie Pink Passport Glamour Jet (Exclusively Found at Target)

Barbie always travels in style and now she can jet off in her pink plane embellished with her glittery logo and passenger decals. Open the body to reveal three luxurious pink chairs with seatbelts and realistic touches like cabinets and luggage compartments in the roof. A true jet setter's paradise, in this plane Barbie can be the pilot, the flight attendant, the passenger or all three!

Available at target.com, $99.99.

Barbie Pink Passport 3-Story Townhouse

With three stories of play space, four rooms, a rooftop lounge and a working elevator, Barbie's chic new townhouse is home to so many storytelling options. Additional modern accessories, including a colorful pop-up umbrella and furniture with contemporary designs, inspire endless creativity and imagination and easy fold-and-go storage makes transport a snap. 

Available at target.com, $99.99.

Fisher-Price Laugh and Learn Smart Learning Home

High-tech activities all around make this interactive playhouse the hottest crib on the block. Playful songs and phrases teach numbers, counting, shapes, colors and weather and a crawl-through door, mailbox, drop-through rain gutter and shape-sorter recycling bin provide endless imaginative fun. 

Available at target.com, $149.99.

Fischer-Price Imaginext Jurassic World Rex Dino

Young adventurers can control all the action with this iconic Jurassic World T. Rex. Color-changing, light-up eyes that dilate and a glowing red mouth give this dangerous dinosaur her fierce look. Push the dinosaur forward and watch as she lunges with her arms out and mouth open or turn the Power Pad to launch the vehicle and send Owen racing into action!

Available at target.com, $109.99.

Disney Princess Maximus Figure

Saddle up for an exciting adventure with Playdate Maximus, Rapunzel's trusted steed. Standing over two feet tall, Maximus can hold up to 70 pounds and will respond to his riders with realistic horse sounds and motions. Use the accessories to tame his mane and get ready to giddy up! 

Available at target.com, $99.99.

Incredibles 2 Jack-Jack Parr Attacks Feature Doll

Little Jack-Jack is full of surprises and no one knows what to expect from him, especially when he can go from spontaneously combusting and shooting lasers from his eyes to being completely adorable in the blink of an eye. Press his tummy once to hear him laugh and giggle or press on his belly repeatedly and reveal his powers.

Available at target.com, $29.99.

Oh Snap! Board Game (Exclusively Found at Target)

Dueling decision-making that requires the hunger of a lion and the hands of a ninja brain surgeon is the name of this family board game. Make enough right choices and the winner will be crowned the snap grand master. Make the wrong moves and SNAP! the board will speak.

Available at target.com, $29.99.

Cool Maker KumiKreator Friendship Bracelet Maker Activity Kit

Little fashionistas can create stylish and intricate Kumi friendship bracelets in a matter of minutes with this breakthrough bracelet maker. The DIY kit includes 88 pre-loaded colorful spools of string and everything designers need to make up to 10 unique bracelets using stylish patterns from the design booklet or their own ideas.

Available at target.com, $29.99.

Paw Patrol My Size Lookout Tower

Let your little canine-lover rescuers help the Paw Patrol keep an eye out for trouble with this impressive tower that stands at over two and a half feet tall. When it's time for leap into action, kids can activate the interactive lights and sounds and use the vehicle launcher to send the PAW Patrol into Adventure Bay!

Available at target.com, $99.99.

Zoomer - Playful Pup - Responsive Robotic Dog with Voice Recognition and Realistic Motion

Adorable on the outside and smart on the inside, this interactive robotic pup moves and sounds just like a real dog. Using sophisticated voice recognition technology, kids can teach their new BFF to come when he's called and perform more than 25 tricks. Give Zoomer a cuddle or scratch his belly and he'll even "woof" in delight. 

Available at target.com, $99.99.

Hatchimals HatchiBabies - Monkiwi - Target Exclusive

Just in time for the holiday season, a new batch of magical creatures are ready to hatch and they're cuter than ever. Straight from Hatchtopia, these sweet and super soft forever babies come with more hidden surprises than ever before, including their gender! 

Available at target.com, $59.99.

Doc McStuffins All-In-One Nursery

Preschoolers can nurture and care for their baby dolls right alongside Doc with this role-play center full of exciting doctor features and accessories. Check baby’s heartbeat with Doc’s light and sound stethoscope, measure baby’s height and weight on the scale and use the special nursery tools to complete a thorough checkup.

Available at target.com, $79.99.

Play-Doh Academy Car Creator Kit

Take your play-doh fun to the next level with this cool kit that allows your budding engineer to build her own car. With a battery-powered chassis and 9 building tools to experiment with, your child's imagination will run wild as she engineers the vehicle. The kit comes with five double-sided challenge cards that feature over 10 activities to keep your little ones exploring, creating and problem solving. 

Available at target.com, $19.99.

Battleship Game: Rustic Series Edition (Exclusively Found at Target)

Fans of the classic board game will love this rustic, farmhouse edition designed to be displayed in its two wooden cases. Just like the original Battleship game, this edition brings together competition, strategy and excitement in a head-to-head battle. No ship is safe in this game of stealth and suspense.

Available at target.com, $29.99.

Beyblade Burst Evolution Ultimate Tournament Collection Tops and Beystadium (Exclusively Found at Target)

Get ready to battle with everything needed for an epic championship tournament. With this battle set, Bladers can battle in the same Beystadium used at the Beyblade Burst World Championship and compete for interchangeable rings inspired by champion Bladers from season two of the Beyblade Burst animation.

Available at target.com, $79.99

Transformers Bumblebee Greatest Hits Soundwave & Doombox (Exclusively Found at Target)

Little rock stars can turn the dial to the freshest '80s style with these exclusive figures available only at Target. Grab the air guitar, strike a power pose and celebrate a totally tubular time of bodacious bots and music to the max.

Available at target.com, $49.99

Sesame Street - Lets Dance Elmo

La la la la! Get ready to move and groove with this musical Elmo. Preschoolers can get the dance party started by pressing Elmo's color-changing heart button or hit the buttons on his headphones to activate three musical modes - colors, animals and music remix. 

Available at target.com, $39.99.

Marvel Rising Secret Warriors Ghost-Spider Hero Outfit Adventure Figure (Exclusively Found at Target)

Little heroes-in-training can ignite their inner power and rise together with this adventure figure inspired by Marvel Rising: Secret Warriors. With a clip-on web-slinging accessory and super hero outfit, this is one hero the bad guys won't want to get tangled up with.

Available at target.com, $19.99.

Star Wars Sound & Motion Ultimate Co-Pilot Chewie

Han Solo's loyal friend and co-pilot is the ultimate sidekick for kids who love imagining their own intergalactic adventures. With more than 100 sound-and-motion combinations, including arm-raising roars, this interactive furry best friend is always ready for the next big mission.

Available at target.com, $129.99

Marvel Studios: The First Ten Years Avengers: Age of Ultron Dark Hulk and Hulkbuster

Little Marvel fans can take home a piece of the action with these premium six-inch figures. Designed in commemoration of the cinematic collection of the world's greatest super heroes and super villains, Dark Hulk and Hulkbuster make the perfect addition to any super hero's MCU collection. 

Available at target.com, $69.99.

NERF Rival Prometheus MXVIII 20K Blaster

NERF fanatics will love the intensity of this toy blaster which is capable of bombarding opponents with up to eight rounds per second! Wear the included red and blue flags to join Team Red or Team Blue or use them in capture-the-flag battles. Fully motorized, this blaster can hold a whopping 200 rounds in its easy-loading hopper and comes with a rechargeable NiMh battery, so there's no need to stock up on batteries to power up this juggernaut. 

Available at target.com, $199.99.

Baby Alive Real As Can Be Baby - Blonde Sculpted Hair

With over 80 lifelike movements, expressions and real baby sounds, little mommies and daddies will love caring for this soft, snuggly baby who responds to voice and touch. Give baby a tickle and watch her wiggle and giggle or hold her hand to her mouth and help her blow kisses. From feeding to diapering, Baby Alive creates realistic nurturing experiences for little caregivers.

Available at target.com, $100.

furReal Rock-A-Too The Show Bird (Exclusively Found at Target)

This spotlight-lovin’ bird is the perfect partner to take to the stage–he sings, dances, tells jokes and does impressions. With more than 50 sound-and-motion combinations, he’s a true show-biz veteran.

Available at target.com, $79.99.

VTech Sit-to-Stand Ultimate Alphabet Train

Take a ride on the learning express with this multifunctional alphabet trainLittle conductors can play 10 different activities that teach letters, numbers and colors and activate more than 100 songs, melodies, sounds and phrases. Designed to grow with kids, this train can be used for floor play, as a ride-on that also transforms into a walker or as a wagon. 

Available at target.com, $38.99.

LeapFrog LeapStart 3D - Green

Get kids excited about learning with this interactive learning system that brings the ABCs and 123s to life with 3D-like animations. Touch and talk features enhance the learning process and help visual and auditory learners build their math, reading and problem-solving skills and multiple activity levels allow kids to play and learn at their own pace.

Available at target.com, $49.99.

—Kristina Moy

All photos courtesy of Target.


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