Your Favorite Shirt Just Got a Kiddie Makeover


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You’ve got somewhere to be. Your active, busy kid would rather eat nothing but green veggies for a week than wear a stiff button-down shirt (tucked in!). Sound familiar? We’ve been there too. Which is why we’re stoked on UNTUCKit’s brand-new line of button down oxford and polo shirts for the little people in your life. From holiday plaid to everyday school gear, keep reading to discover what might be your new favorite kid clothing.

What It Is

On Nov. 2, 2017, uber-popular shirt company UNTUCKit launched a brand-new children’s line. Now you can grab the signature button down in 15 different colors and patterns; the comfy-casual polo is offered in six different colors. Each one is designed to be the perfect length, in order to look stylish—not sloppy—when worn untucked. The best part? As a perfect compliment to the adult styles (which are named after different wines), the kiddie shirts are named after different cheeses!  

Why Do We Like It?

Kids (we know a few of ‘em) are all about comfort over style. The kiddie versions of the UNTUCKit brand gives them both. Founder and Executive Chairman Chris Riccobono says “Customer feedback has always been important to us. We received countless emails over the past couple of years from parents who love UNTUCKit and asked us to expand our product offerings, so that’s exactly what we’re doing. With the launch of the women’s line in Spring 2017 and now this new children’s collection, we are excited and proud to offer good-looking, polished casual clothes to outfit the entire family. Kids are typically more comfortable with shirts untucked, so this new collection is a natural extension of our brand and a great way for kids to be comfortable while still looking nice enough for holiday gatherings and beyond.”   

The Fine Print

Offered in sized 2-14, shirts will retail between $35 and $60. Available online from

Would your kids rock these new shirts? Share your thoughts in a comment!

— Gabby Cullen

All images courtesy UNTUCKit



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