Support Asian American-owned businesses and get everything you need for pregnancy, postpartum, babies and toddlers. Chic maternity wear, adorable onesies, sustainable stationary, imaginative toys, and natural skincare products are just some of the offerings you’ll find from these small businesses.
While you’re it, explore these great Asian American brands based in Seattle, the DC area, and NYC.
Ellie & Becks
This rattan kids furniture is the stuff dreams are made of. They'll add whimsy to your nursery and bring playtime to new heights. The brand also sells dolls and books that celebrate diversity. Founders Christina and Steven created the line, inspired by their two kids.
Shop at ellieandbecks.co.
Lark Adventurewear
Mom of two Pallavi Golla founded Lark Adventurewear in a quest to create functional and comfortable baby and children’s clothing that makes life easier for parents. Using the latest technology, the bamboo-blend fabric wicks moisture from the skin and regulates temperature. The material is super soft, tagless, and safe for sensitive skin, making it equally ideal for outdoor adventures and sleepytime. It’s all stain-resistant, which means less laundry.
Shop at larkadventurewear.com.
Little Hippo
Well-made children's electronic products are what you'll find from Little Hippo. We love this 3-in-1 humidifier, diffuser and night light, which looks adorable while helping kids sleep more comfortably. For older kids, check out the sleep trainer, alarm clock, sound machine, night light and nap timer.
Shop at littlehippo.com.
LouLou LOLLIPOP
Twin sisters Eleanor and Angel turn to different media, culture and nature for inspiration on products that encourage curious babies to explore the world. What started with a line of food-inspired silicone teethers, like the signature Chocolate Ice Cream Cone Teether, has grown to include apparel, bibs, bedding and bath towels. All the baby gear adheres to the highest safety standards, while never compromising on fun!
Shop at louloulollipop.com.
Emilia George
Founded by “momtrepreneur” Elle Wang, this fashion-forward brand of maternity wear has the working mother in mind. From pre-bump to postpartum to nursing, Emilia George clothing is designed to fit all the changes that come with motherhood. The materials from this Asian American business are soft, breathable, and free of harsh chemicals and additives, so they’re safe for mama and snuggling babies. Many of the designs come with discreet zippers and pockets for easy nursing and pumping.
Shop at emiliageorgeofficial.com
100% Pure
More than a company name, the founders of 100% Pure have a mission of making pure and healthy products. Their makeup, skin care and body products are sourced from plant, mineral and/or marine vegetation, and they've added a "Mom's Choice" logo to products safe for pregnancy and nursing.
Shop at 100percentpure.com.
Modi Toys
When Avani Modi Sarkar went in search of a toy rooted in Indian culture for her niece and came up empty, it sparked an idea. Avani and her brother, both parents to little girls, created Modi Toys. The soft and colorful plush collection features three deities—Ganesh, Krishna, and Hanuman—that play mantras sung by Indian-based child artists. The toys can be personalized in any language and are machine-washable once batteries are removed. Pair the plush with a matching book and wall print or check out their Goddess apparel for baby and mommy.
Shop at moditoys.com.
SeaSnax
Made with simple, high-quality ingredients, these seaweed snacks are kid-approved. Literally! The founders’ daughter taste-tests each batch of the vegan, gluten-free, non-GMO snacks. The SeaMama line features nutrient-packed sea vegetables traditionally used in Korea for postpartum recovery, while the Chomperz seaweed chips come in flavors like barbecue and onion for a tasty alternative to potato chips.
Shop at seasnax.com.
Paper Culture
With CEO Christopher Wu’s mission of sustainability, you can feel good about turning to Paper Culture for all your stationary needs. The products from this Asian American business are made with 100% post-consumer recycled paper, and a tree is planted with every order. Now you can celebrate baby showers, pregnancy and birth announcements, holidays, and more knowing you’re leaving a better planet for your little one.
Shop at paperculture.com.
Mochi Kids
When Amanda Stewart, the owner and designer of Mochi Kids, started screen-printing tees for her three kids, she had no idea it would turn into a business. Now her designs are your gain! The unique prints are all screen-printed by hand to make fun clothing and pajamas for babies, toddlers, and kids. Many of the tops come in adult sizes, so parents can get in on the action too.
Shop at mochikids.com.
Bubbsi
For baby care products that are healthy but also fun, you can turn to the coconut oil skincare of Bubbsi. Shop by product type or skin concern for all the particular needs of your baby, like eczema or diaper rash. The Cradle Cap Duo targets those newborn flakes with a deep moisturizer and a shampoo/body wash combo for the scalp and body. The adorable animal-shaped bottles are reusable, reducing waste and saving you money on refills.
Shop at lovebubbsi.com.
Indigrow
Best friends, educators and moms Kshama and Akhila created Indigrow to be a multicultural destination for kids and parents to play and imagine. The books and games in the collection are designed to introduce babies and older kids to a cultural universe that is fun and helps develop their skills. The board book A to Z of India, with its vibrant colors and watercolor illustrations, is perfect for the 0-2 crowd.
Shop at indigrowkids.com.
Rae’s Roots
Joanna Linton is the mom behind the wellness tea brand Rae’s Roots. The teas use Chinese herbs called adaptogens to help mothers ease stress and engage in self-care at any stage of motherhood. The Expecting Mama Pregnancy Tea includes ginger to help expectant mothers with nausea. The Milk Flow Lactation + Breastfeeding Support Tea blends fennel, stinging nettle, anise, and fenugreek to give a boost to lactating moms.
Shop at raesroots.com.
Pretty Pokets
The ultimate accessory for any new mom is a dynamic diaper bag, and Pretty Pokets combines fashion and utility in award-winning diaper bags. Every aspect of the design—pockets, accessories, material, size and color—is inspired by what women want in a bag. The selection includes totes and backpacks in various sizes and colors, all of which include the features you need for taking care of baby on the go.
Shop at prettypokets.com.
Island Pepe
Dress your little one in the style of the islands with Island Pepe onesies. Created by the Masoe and Valikoula families, this apparel shop was designed with the idea of passing on the Polynesian language to new a generation and sharing it with the world. In addition to their own languages of Samoan and Tongan, the families have collaborated with native speakers from Fiji and the Cook Islands for the sayings. The cool designs are perfect for any pepe (baby).
Shop at islandpepe.com.
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