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Internet Safety for Kids: 8 Common Ruses They Should Watch Out for

teens on smartphones need to know about internet safety for kids

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Remember the old saying, “If it sounds too good to be true, it probably is?” Well, it’s more relevant than ever in today’s digital age. Yes, internet safety for kids is more important than ever because online scammers are getting more creative, using all sorts of tricks to lure unsuspecting victims. And, sadly, kids and teens are often their biggest targets

According to the Federal Bureau of Investigation’s 2023 Internet Crime Report, cybercrime is on the rise, and young people are especially vulnerable. “Kids are more connected than ever before. Scammers know that children and teens are often less aware of cybersecurity risks, making them easier targets,” says Ron Kerbs, founder of Kidas, an AI-powered technology platform that helps protect kids online.

Yaron Litwin, digital safety expert and Chief Marketing Officer at Canopy, an AI-powered smart filter that helps protect kids online weighs in by adding that “kids and teens should be cautious about sharing personal information online and skeptical of unsolicited messages or offers that seem too good to be true “Parents can play a crucial role by educating kids about the dangers of online scams and teaching them how to recognize suspicious behavior.”

So what are some of the most common online scams targeting kids and teens? Read on to find out more about internet safety for kids:

Unsolicited Friend Requests

Whether via social media or through an online gaming site, strangers with bad intentions may prey on kids by pretending to be something or someone they are not. This can take the form of an unsolicited friend request that is designed to create a false connection that can lead to more nefarious behavior. For kids and teens, it’s important to verify friend requests, even if the request comes from a “friend of a friend.”

Phishing E-mails and Texts

As adults, we’ve become immune to the seemingly daily barrage of spam e-mails or text messages, which often go unopened, deleted, or simply ignored. But for kids and teens who may be new to having a personal e-mail address, every e-mail and text message still feels unique and special. Scammers will exploit this curiosity by sending e-mails or texts that appear to be from legitimate sources, such as popular social media or gaming platforms, schools, or even friends and family. These e-mails and text messages can contain links or attachments that, when clicked, can download malware or steal personal information.

“Legitimate communications will not ask for sensitive personal information or payment details upfront, and they typically come from verified sources,” said Litwin. Red flags include poor grammar, urgent language, unfamiliar sender addresses, and links that don’t match the legitimate website.

Fake Contests and Giveaways

Who doesn’t appreciate a good deal or an occasional freebie? Truth is, nothing in life is free, but scammers will create fake contests or giveaways using the lure of a big prize—cash, electronics, or access to gaming platforms. These scams frequently require participants to provide personal information or complete a series of tasks for the chance to “win” a prize or receive a giveaway. Except, the promised prize is never delivered and personal information is then sold or exploited for nefarious purposes. “​​If you didn’t enter a contest, you probably didn’t win one,” said Kerbs.

Gaming and Quizzes

Similar to phishing, scammers sometimes use online games or quizzes to fraudulently gather personal information from kids and teens. Tactics can include asking location-based questions (Where do you live? Where do you go to school?) or soliciting personal information that can be used to discern other information (What is your favorite restaurant?). Questions and quizzes can show up on social media, gaming websites, or via chats, like on Discord.

Kerbs cautioned, “Children are often tricked into purchasing fake in-game currency or items through illegitimate websites.”

Talent Scouting

Kids and teens need to be wary of adults who express too much interest in them online. This can take the form of an adult who claims to be an online talent scout and reaches out directly to a child via social media, e-mail, or text. Posing as talent agents or scouts, scammers will contact young people via social media platforms like Instagram or TikTok, offering to represent them or providing opportunities for auditions or modeling gigs. 

Scammers may even set up fake talent agencies to target young people aspiring to become models or actors, then charge exorbitant fees for services that are never delivered or may require victims to send explicit photos. “Verifying offers through official channels is always a good practice,” said Litwin.

Financial Scams

Many older, college-bound teens will end up on plenty of e-mail and text lists. A growing ruse that scammers use is claiming to represent colleges or universities offering financial aid or pretending to be brokers to capture personal information, then extorting money. Plus, with the rising popularity of cryptocurrency, kids interested in exploring financial investing are being targeted in cryptocurrency scams with the promise of fraudulent financial windfalls.

Online Dating and Romance

Scammers will create fake online dating profiles to target young people seeking romantic relationships. They often build trust over time before asking for money or personal information.   

Increasingly, young boys are being exploited by predators pretending to be girls, who then exploit their trust. Scammers will threaten to release explicit images or videos of a victim if they don’t comply with their demands.

Requests to Meet in Person

Online scammers often create a sense of connection and intimacy with their victims. A common red flag is an online request to meet in real life. Sometimes the scammer will claim to live nearby or know a friend of a friend. They may share personal information, express romantic feelings, or offer support to establish a strong rapport, much of which is untrue. By targeting young people who may be vulnerable because they are lonely, isolated, or experiencing personal challenges, scammers prey on victims’ emotional needs and insecurities to manipulate them into meeting in person.

Related: 8 Solid Parental Control Apps & Safety Programs Worth Considering

So, what can parents do to protect their kids?

Most importantly, our digital safety experts say parents should regularly discuss internet safety and digital literacy with their kids to ensure everyone recognizes the red flags for online scams.

“Digital literacy helps kids understand the online landscape,” said Kerbs. “By developing critical thinking skills and teaching kids how to assess the legitimacy of websites, e-mails, and messages, we reduce their vulnerability to scams. Digital literacy also empowers children to ask questions, recognize red flags, and make informed decisions.”