Travel in 2020 looks different than in years past. There is a greater need for disinfection and cleanliness. Airbnb just announced that 1.2 million listings globally have been granted the Enhanced Cleaning Protocol (ECP) highlight since it launched in June.
Hosts on Airbnb continue to prioritize health and safety as guests look for healthy and responsible getaways. Listings receive The Enhanced Clean highlight after hosts attest to following sanitization guidelines to support safer travel. The program, which is available to hosts in 220+ countries and regions, is informed by guidance issued by the Centers for Disease Control and Prevention (CDC) in the United States and Europe and advice from former Surgeon General of the United States, Vivek Murthy.
Airbnb offers unique homes with more space for their money and more control over their environment, such as entire-home listings with private amenities like kitchens and swimming pools. Bookings for listings opted into the Enhanced Cleaning Protocol are more likely to be for family stays.
The top ten countries with the highest number of Enhanced Clean listings on Airbnb are:
- United States
- France
- United Kingdom
- Spain
- Italy
- Mexico
- Brazil
- Australia
- Canada
- Greece
Airbnb hosts in other places have also started following the new cleaning standards. Barbados, Korea, Japan and Portugal are also top ranking locations for Enhanced Clean listings, compared to total listings available.
According to internal Airbnb guest review data, 95 percent of all Airbnb reviews show that guests are satisfied with cleaning, scoring it at 4 or 5 stars (out of five stars) after their stays. Since the program launched, Enhanced Clean listings have had an average cleanliness rating of 4.8 stars, according to guest reviews.
- Telluride, Colorado, US
- Destin, Florida, US
- Walla Walla, Washington, US
- Panama City Beach, Florida, US
- Oregon Coast, US
- Peak District, Hope Valley, UK
- Grant County, Washington, US
- Big Sky, Montana, US
- Mammoth Lakes, California, US
- Winter Park, Colorado, US
Airbnb hosts need to comply with guidance from governments or health authorities in their local jurisdictions. They remain committed to working with local governments, medical experts and other authorities to help ensure appropriate precautions are taken and inform the reopening of communities and their tourism economies.
—Jennifer Swartvagher
All photos courtesy of Airbnb
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