Bomb Pop Launches “Middles” with an Ice Creamy Outside and Gooey Middle

Bomb Pop Middles

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Thoughts of summer evoke memories of the ice cream man. Bomb Pops are a popular summertime staple. Bomb Pop Middles, from the makers of the iconic Original Bomb Pop feature an ice creamy outside and a gooey decadent middle. 

Bomb Pop Middles

Bomb Pop Middles ($4.99–5.49 / box of 10 pops) come in four radical flavors that will deliver the fun to your freezer, including:

Chocolate Caramel Sundae – Chocolate Caramel Sundae combines gooey caramel and ice creamy chocolate frozen dessert for an unforgettable collab.

Strawberry Raspberry Taffy – Strawberry Raspberry Taffy combines the flavors of creamy strawberry and stretchy raspberry for frozen dessert deliciousness.

Chocolate Creme Sandwich – Cookies are a lot more fun when they’re frozen — and on a stick! Chocolate Creme Sandwich is like everyone’s favorite cookie, except colder.

S’mores – A fresh take on the classic campfire recipe, reinvented for your freezer. S’mores has a gooey, marshmallow center and ice creamy graham cracker frozen dessert dipped in chocolatey coating.

“Summer is right around the corner and we want our fans to have it all — whether it’s the sundae bar or the great American campfire s’more — on a stick,” said Jeremy Hrynewycz, Senior Brand Manager, Bomb Pop. “All your favorite desserts are coming to this poolside party, and the flavor and texture game is strong.” 

Bomb Pop Middles will be popping up all summer long through super cool social activations meant to celebrate tweens’ various interests and passion points, including a TikTok #NotOneThing hashtag challenge, Twitch “Squad Up for Bomb Pop Middles” Squad Stream fan-engagement, and Soundcloud “Bomb Pop Middles Summer Jams Contest,” along with other engaging activities on Instagram, Facebook, and Pinterest.

To get your hands on Bomb Pop Middles, head over to the freezer section of grocery retailers nationwide.

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