Build-A-Bear Just Announced a Blind Bag Collection & You’re Going to Want It All

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Build-A-Bear Workshop’s new Heartables collection is full of adorable mystery.

Heartables is Build-A-Bear’s very first mystery collection. Each furry friend comes sealed inside of a blind bag, along with a surprise accessory and special heart, adding a dose of suspense to selecting a new play mate.

The new collection currently features two themes, Unicorn Land and Safari Stripes.

Each series has three different surprise options, including unicorns, sloths, pandas and koalas.

Each mystery Heartable is priced at $19. You can purchase them in-store or online, but they’re all packaged unstuffed so you’ll need to take your furry friend to a location to be stuffed once you open it.

—Shahrzad Warkentin

All photos: Courtesy of Build-A-Bear



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