Cheers to 2021! The Hottest Pregnancy + Baby Trends This Year

baby, pregnant, pregnancy, spring, mother, motherhood
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This January, maybe more than ever before, we’re collectively eager and ready for the fresh start a new year offers. Every new year comes with its own of-the-moment trends, often influenced by the past, and 2021 is no different. From Japandi-inspired nurseries that offer a calm, relaxing haven for you and your baby to luxury e-strollers, here are the top new year’s trends 2021 in the world of pregnancy, babies and new moms.

Calm, Nature-Inspired Nurseries

Have you heard of Japandi? It's a new style taking the interior design world by storm and leaving its impression on nurseries everywhere. A mix of Japanese design and Scandinavian minimalism, Japandi offers sleek lines, neutral color schemes and calming setups, all of which work beautifully in a baby’s room. Incorporating nature into your design choices is a complementary trend to Japandi and one we’ve seen before that will continue to pick up steam in 2021. Furniture maker Milk Street Baby makes this look easy to achieve with its gorgeous, inspired by nature Branch Collection of cribs and dressers.  

As for the color trends for this year, you'll find the same tendency toward trying to create a calm, soothing environment. These warm options from The Behr 2021 Collection will make any nursery feel like a pleasant retreat. The Pantone Color Institute named not one but two colors of the year: PANTONE 17-5104 Ultimate Gray, a calming mid-tone shade, and PANTONE 13-0647 Illuminating, a bright yellow that evokes warm sunshine. They're described by the institute as “a marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting.” Here's to the perfect color marriage! 

Baby Products Go High(er) Tech

New parents have a lot on their plate and technology is here to help. A stroller that gives your walks around the neighborhood a (literal) boost. A bassinet that responds to your baby's cries with gentle rocking. A video monitor that detects your baby's breathing motion. These are just some of the high-tech, innovative products trending in 2021, and here's what you need to know about them:

The E-Priam from CYBEX is powered by an electric motor to propel you more easily uphill or over rough terrain. It's ideal for parents who tackle hills on the regular or plan on using their stroller over gravel, sand or snow. The Snoo is a dream for both babies and parents since it was developed to boost your little one's sleep. Invented by Dr. Harvey Karp, the pediatrician behind the “five S’s” and author of The Happiest Baby on the Block, it was designed to mimic the calming sensations of the womb. In addition to rocking, the Snoo utilizes white noise and a built-in swaddle to help soothe baby back to sleep. Another category that has benefited from new tech is video monitors. The Nanit uses technology to let you keep a better—and smarter—eye on everything your little one is up to, even when they’re asleep. The video monitor offers a crystal clear, bird's-eye perspective that lets you see the entire crib even when the room is pitch black. It also offers breathing wear to detect your baby's breathing motion and alerts you on your phone when something seems off. Its accompanying app allows you to access sleep metrics every morning with video history, sleep tracking and even sleep coaching. Parenting is hard work and these products help us work smarter! 

photo: iStock

Online Parenting Consultants

Your village is growing in 2021. As new parents, it’s so important to be able to ask for help and get trusted advice from experts who understand your personal situation. In 2021, you’ll see more online services with certified consultants who are available to help new parents in need. Services like Moms on Call are popping up and gaining popularity due to the demands on new parents and the challenges we have seeing specialists in person in a Covid world. Moms on Call is a collection of proven, sensible parenting resources featuring easy-to-follow advice to help parents everywhere navigate the first four years with confidence. It allows parents to trade their unending internet searches for trusted wisdom from pediatric nurses who are moms too. Find more online resources that can help you get the answers you need and calm some of those new-parent jitters.

The Name Game: Personalize It

According to Pinterest and its 440+ million users, you will see a lot more DIY personalization in 2021, from custom hoodies and personalized name art (we love the Name Stories prints, shown above) to tote bag designs, clothes and accessories. So what names will parents in the US be customizing their baby’s wares with in 2021? Thanks to baby-naming websites like Nameberry and BabyCenter, who keep track of users' interest in certain names, and the United States Social Security Administration, which provides a list of which names actually get recorded. Based on the interest and the actions, we can extrapolate name trends.

For 2021, trending themes are biblical names like Isaias, Ezequiel, Bard, Akuma, Amadeo, Brutus, Zuko, Aarush and Jaziel. Baby names inspired by travel, especially international destinations like Rome, Egypt or Israel, but also closer-to-home cities like Boston, Dallas, Denver and Houston. Names inspired by pop culture, particularly by departed celebrities such as Kobe, Gianna and Chadwick. In recent years, we’ve seen a trend toward gender-neutral names. Now in 2021, we’ll see that go one step farther and parents will choose names that have been associated with baby girls in the past for both boys and girls. Names like Emry, Alexis, Briar are all trending up. 

photo: iStock

Mindfulness Parenting

As a culture we were forced to slow down in 2020, and that collective pause may be here to stay. Moms and dads will look to bring more mindfulness to their parenting in the year ahead, making a conscious effort to find a work/life balance that fits their family's needs.

The last year taught us to be more in the moment and had us asking ourselves how we can be of service to others. According to the trend-trackers at Pinterest, parents will be more focused on having heart-to-heart chats with their children and teaching little ones more about mindfulness and morality, as searches for "stories with moral lessons" and "teaching kids manners" have increased 3 and 4 times the usual amount. Sometimes a pause is just what the world needs to move forward in a more deliberate and intentional way. 

The Planet Is the New Playground

Whether it’s because the pandemic forced us all to be creative with what we can do with what we have at home and in our own backyards or because we realize it’s up to us to make sure we leave this planet in the best shape we can for our children, parents are using the space around them to educate their babies and toddlers. Studies show 115% more people searched for pencil shaving art for kids, while families planted their own gardens and used the great outdoors for educational purposes. In 2021, we'll see more parents entertaining and educating their kids with their personal surroundings. Thank you, Mother Earth! 

Baby Food Grows Up

Gone are the days of only serving your little one mashed peas and carrots. Thanks to some inspired culinary innovation, parents have never had a wider or richer range of ingredients to choose from when deciding what to feed their babies and toddlers. Portable, on-the-go squeeze pouches full of rhubarb, rosemary, purple carrots and omega-3-rich flaxseeds are crowding the grocery shelves and offered by mail-order baby-food services. This trend of enhanced flavors for little eaters seems to be picking up steam, and we think it's here to stay. Check out the latest and greatest food offerings for babies and toddlers.

—Aimee Della Bitta

featured image: iStock


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