“Memories keep us alive”
The Day of the Dead is approaching and in honor of the annual festival of remembrance, Mattel has just released its 2022 Barbie Día De Muertos Dolls.
“Every year when I sit down to design the new Día De Muertos dolls there’s a flood of emotions; I’m honored and excited to represent this holiday that is so close to my own heart. I understand how important this holiday is and am grateful for the opportunity to continue celebrating these traditions with Barbie respectfully. I love celebrating the Día de Muertos traditions with my loved ones each year and honoring my family and friends that are no longer with us. It’s such a powerful and meaningful way to remember them through stories and happy memories,” says Barbie Signature designer Javier Meabe.
This year, three dolls make up the collection. Barbie wears a royal purple dress with calavera sugar skulls and flower details. She dons a cempasúchil flower and rose headband with streaming ribbons, with a bone belt to finish the look.
“Ken has a little more complex design than Barbie but I’m always up for the challenge! I wanted to make sure he felt different, and special from the first Día De Meurtos Ken,” Meabe explains.
Ken sports a bright blue shirt under a vest with skulls, flowers, roses, and bones to make up his charro look. To finish his ensemeble, he wears a calavera sugar skull bolero tie and sombrero with a golden band.
This year, a special Barbie also joins the collection and is designed by Benito Santos. “I’m excited that we get to expand the world of Día De Muertos in the Barbie portfolio. We also get to see it come to life though the vision of Benito Santos, who also loves and celebrates the holiday,” says Meabe.
A member exclusive, this doll wears a red-and-white embroidered gown with a layered mermaid hem, a cropped embroidered jacket, and a holiday-inspired headpiece. You can shop the new 2022 collection at mattel.com, where dolls range in price from $80-$100.
Right now, the Benito Santos x Dia de los Muertos doll is currently sold out, but it could come back in stock.
