Build-A-Bear Is Heading to Hogwarts

Read next

Accio, teddy bear! Build-A-Bear, in partnership with Warner Bros. Consumer Products, announced a magical collection that includes a Harry Potter bear and Wizarding World-inspired clothing and accessories.  Launching exclusively online on Sept. 2, and available in stores later this fall, this is the first time that Harry Potter plush is being offered by Build-A-Bear Workshop.

Harry Potter Bear

“We are thrilled to be bringing the magic of the Wizarding World to Build-A-Bear Workshop,” said Jennifer Kretchmar, Chief Digital & Merchandising Officer. “Harry Potter fans are sure to be spell-bound by the Harry Potter bear, house robes and Hogwarts uniforms, and bear-sized wands – and more magical clothing and accessories to come. This enchanting collection is perfect for all ages!”

Harry Potter Bear

Embark on adventures with your very own Harry Potter-inspired bear, complete with golden paws, the official Harry Potter logo, and Hogwarts crest. Dress your bear in its Hogwarts house with themed robes featuring the house colors and crests of Gryffindor, Slytherin, Ravenclaw or Hufflepuff.  Complete the look with a matching house scarf.

Harry Potter Bear

Your furry friend will look just like a Hogwarts student in Hogwarts uniform pants or skirt with a golden Hogwarts logo.  Accessorize the look with a woven sweater and striped tie in house colors.

Harry Potter Bear

Complete your furry friend’s Wizarding World look with a wand. Available in black or brown, a plush wand wrist accessory attaches to your furry friend’s paw.

Harry Potter Bear

Check out the new collection by visiting

—Jennifer Swartvagher

All photos courtesy of Build-A-Bear


Listen to Build-A-Bear Radio’s Story Time Featuring HarperCollins Children’s Book Authors

Bring Harry Potter’s Diagon Alley to Life with This Deluxe Pop-up Book

J.K. Rowling Relaxes License So Teachers Can Read Harry Potter Series to Students Online

New “Harry Potter at Home” Hub Is the Perfect Way to Add Magic to Your Day

Grab Your Wand! Now You Can Enroll in Hogwarts Classes Online