Netflix Will Soon Charge You a Fee for Sharing Your Password

share netflix password Shutterstock

The days of freely sharing your Netflix password are over

It’s been nearly six months since Netflix started testing a model that charged $2-$3 for users to share their account with someone in a different household in Chile, Costa Rica and Peru. Now, the streaming provider is ready to take the program to the United States.

In the past, Netflix has taken a ‘users sharing their passwords is cool as long as they don’t sell them’ approach. But with record subscriber losses this past year, Netflix needs to find a way to recoup that lost revenue.


Videos From Tinybeans


“We’ve always made it easy for people who live together to share their Netflix account, with features like separate profiles and multiple streams in our Standard and Premium plans,” Netflix said in a blog post. “While these have been hugely popular, they have also created some confusion about when and how Netflix can be shared. As a result, accounts are being shared between households — impacting our ability to invest in great new TV and films for our members.”

Related: 28 Netflix Shows Every Parent Should Binge-Watch

Netflix

“Investing in great new TV and films” means that now users will be charged to add subaccounts, to the tune of roughly $3.50 to $4.00 per member. While we wait on all the details, it’s likely the U.S. model will mirror that of the one tested in South America. That program was available to standard- and premium-plan customers and let them add accounts for up to two people they don’t live with. The “extra members” had their own profiles, personalized recommendations, and logins and passwords. The fee is less than what a new user would have to pay to create an account, but Netflix maintains it will help bankroll more original content.

But what Netflix really wants you to do is use the company’s Profile Transfer feature, “that lets people using your account transfer a profile — keeping the personalized recommendations, viewing history, My List, saved games, and other settings — when they start their own membership.”

A new membership means higher fees than being added as a subaccount, which means more money to the streamer.

Related: These Secret Netflix Codes Will Help You Search for Kids’ Movies

share netflix password
Freestocks/Unsplash
Freestocks/Unsplash

The changes in password sharing is just one of many things churning over at Netflix the past year. The streamer is also getting ready to add ad-supported tiers that offer lower costs, but will continue to offer ad-free programing for kids.

Netflix has not announced an official launch date for the password sharing fees or an exact amount, but be ready come early 2023.

Advertisement

Trending Now


Advertisement
Welcome to our Tinybeans family!
Be sure to check your email for new activities, recipes and parenting hacks – and to see if you’ve won!

 

 

 

 

 

 

FALL FOR TINYBEANS!

Enter to Win a $250 Gift Card!

Enter your email and zip code below for a chance to win a Mastercard Gift Card. We’ll pick one winner per month through December 31, 2022 – 9 lucky winners in all!

I agree to the official rules and to receive email communications from Tinybeans. By providing my email address, I agree to the Privacy Policy and Terms of Service.