LEGO Is Debuting a New Float in the Macy’s Thanksgiving Parade & It’s Going to Be Incredible

Your mini master builders will not want to miss this inspiring float.

By Shahrzad Warkentin October 30, 2019

LEGO is bringing back the magic of brick building to the Macy’s Thanksgiving Day Parade with a brand new float designed to inspire all mini master builders at home.

The imaginative new float design features The Brick-changer, “a magical creature of gargantuan transformative proportions. Born from the mind of a child, she is part turkey, part dragon, and all LEGO creativity.”

https://twitter.com/LEGO_Group/status/1188078043237113856

Making her way through “a dull monochromatic cityscape” the Brick-changer assists the kids riding aboard the float and those watching at home, to imagine a better world with endless possibilities as she infuses the monochrome bricks with color.

One work of art that never goes out of style 🎨 #RebuildTheWorld #InternationalArtistDay pic.twitter.com/Dvg9qjeaPI
— LEGO (@LEGO_Group) October 25, 2019

“We are incredibly thrilled to welcome the LEGO brand back to the Macy’s Parade family with a brand new float that figuratively breathes creativity into the building blocks of the imagination,” said Jordan Dabby, producer of Macy’s Thanksgiving Day Parade. “The new LEGO float is a conceptual marvel, marrying the creative and design talents of the artists of Macy’s Parade Studio with that of LEGO MasterBuilders to bring to life a magical creature that will inspire a new generation of Parade spectators.”

Fans at home can learn more about LEGO’s Rebuild Your World initiative the float is inspired by and discover how they can get involved at home.