Add Some Princess Power to Your Place with the “Happily Ever Home” Collection

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A new Disney princess collaboration is coming exclusively to Target and it celebrates the spirit of four of the most iconic characters! The Disney Princess x POPSUGAR “Happily Ever Home” collection will have 35 pieces with Moana, Belle, Tiana and Ariel lines and it’s hitting stores on May 30.

In the four distinct princess categories you’ll find pieces ranging from $9.99 to $79.99. So what can you expect in the new lineup?

Moana’s line is “make the journey epic” with tropical patterned, beachy products. Belle’s “dares to be different” with royal blue and white color schemes and bookish items. Tiana “makes a dream real” in purple and sage and includes a chenille throw. Ariel’s line is “exploring new worlds” with seafoam green and light blue hues plus seashell details. You’ll also be able to buy a beauty fridge with five sheets of removable stickers featuring themes from all four of the Disney princesses.

“Aligning with various princess personalities through these home items will bring joy this summer for our Gen Z audience and for even some of the more mature (or just young millennial) Disney fans who believe in the power of Princesses,” said Lisa Sugar, Founder and President of POPSUGAR.

The collection is targeted at young adults and Gen Z—and Disney fans, of course. You can view it live now online at Target and start making your list of must-haves. After all, who couldn’t use a little princess home inspo?

—Sarah Shebek

Images courtesy of Disney Consumer Products


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