Target’s New Pride Collection Is Bigger & Better Than Ever

You’ll find rainbows and inclusivity for days in the new Target Pride collection! This year the massively popular retailer has launched the broadest product assortment ever (150 products) to celebrate Pride in style.

Whether you’re looking for matching family t-shirts, a rainbow cat house, or a fun pool float, you’ll be tempted to buy multiple pieces from this colorful new collection. Most items are $20 or less, so they’re inclusive in the price department, too.


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This year’s collection is available in every store nationwide and online starting now through the end of June. Target aims to make it easy to celebrate Pride however you choose this year, or simply show solidarity with your loved ones.

Target is also marking 10 years of collaborating with GLSEN, an organization leading the movement in creating affirming, accessible and anti-racist spaces for LGBTQIA+ students. Today, GLSEN’s national network is more than 1.5 million strong, with students, families, educators, and education advocates working to create safe schools.

Head to your local Target or shop target.com now for this limited-edition collection.

—Sarah Shebek

All photos: Courtesy of Target

 

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