Get ready for a flavor rush. Sparkling Smartwater from Coca-Cola will soon come in strawberry blood orange, fuji apple pear and raspberry rose.
This isn’t exactly the first time Coca-Cola has put its own stamp on the flavored water market. In a 2018 press release Brad Spickert, SVP of hydration for Coca-Cola North America said, “We’ve increasingly seen a blurring of lines between categories like diet soft drinks, sparkling waters, sports drinks and more as consumers look for new choices for every beverage occasion.” Back then Smartwater’s sparkling flavor was…well, just sparkling.
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According to reports, by the end of March Coca-Cola will release the three new sparkling flavors in North America. They’ll join the bevy of fun fruity flavors that the beverage bottler has debuted in the past few years.
While the Dasani brand is Coca-Cola’s only other flavored sparkling water, the company’s newly-released Orange Vanilla Coke recently joined Diet Coke’s new lineup of flavors including strawberry guava, blueberry acai, ginger lime, zesty blood orange, twisted mango and fiesty cherry.
—Erica Loop
Featured photo: Rawpixel via Pexels
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