This Peeps & Build-A-Bear Collab Is the Sweetest Team-Up Ever

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Beloved brand Peeps is teaming up with Build-A-Bear for a sweet spring-time collab. The Peeps and Build-A-Bear pairing includes a new collection of cuddly blush Bunnies and themed accessories for your kiddo’s favorite furry friend.

Peeps Build-A-Bear Bunnies feature four different color options: pink, blue (currently out of stock), yellow, and rainbow ($24).  Along with the Bunnies, you can also nab lots of accessories like a Peeps reversible bandana, Peeps branded PJ set, t-shirt, or Chick wrist accessory for your child’s best bear friend.

photo courtesy of PR Newswire/Peeps and Build-A-Bear

Jennifer Kretchmar, Chief Digital & Merchandising Officer at Build-A-Bear, said in a press release, “Just in time for Spring, we’re thrilled to be bringing the sweetness of Peeps to the Build-A-Bear Workshop.” Kretchmar continued, “Peeps fans are sure to love this instantly recognizable collection, from the signature bunny ears to the eye-catching Spring colors! What could be better than cuddling this furry friend not only at Easter, but all year long!”

Your child can build their own bunny in Build-A-Bear Workshop stores nationwide or online. If your child can’t wait for their Bunny, but wants to build their Easter friend online, try the retailer’s new Buy Online, Pickup In-Store or curbside options. You can also choose doorstep delivery via Shipt.

—Erica Loop



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