ML Interest Tag: digital-media

Red Tricycle Is Hiring a Digital Sales Trafficker

by Jacqui Boland

About the Company

Red Tricycle is a digital media company that fuels the parenting universe with daily inspiration for family fun. This vibrant and fast-growing start-up is focused on offering clarity and solutions for moms, who are the primary decision makers for over $5 trillion a year in consumer spending.

We work on innovative native, digital and social campaigns for clients like Smuckers, Disney, Nintendo, Microsoft, Amazon and more.

 

About the Position

Red Tricycle is looking for a full-time, remote Digital Sales Trafficker to work closely with the Ad Ops and Sales Teams to execute flawless advertising campaigns. We’re looking for someone eager to jumpstart a career in digital media with fantastic communication skills, strong excel experience, as well as solid analytics chops. Organization is your middle name and you never let anything fall through the cracks. You’ll be helping us execute, optimize and measure client ad campaigns for Red Tricycle and manage the day-to-day relationships with key clients.

 

Because the entire Red Tricycle team is pretty small, there’s opportunity for a lot of meaningful collaboration with editorial, product, sales and ops departments. As a part of the Ad Operations Team you will be the liaison from the internal team and the client and will need to juggle dozens of requests, emails and meetings at one time.

 

Responsibilities include but are not limited to:

  • Collecting assets from local clients in a timely manner in order to have the campaign go live on time.
  • Communicating flawlessly with local clients via email and sometimes by phone.
  • Account manage local clients so the campaign meets the delivery and performance requirements.
  • Once campaigns (national and local) wrap, creating a report on excel with all metrics filled in.
  • Willing to learn DFP best practices, naming conventions, and other processes
  • Trafficking all campaigns on DFP including banners, wallpaper (custom) unit and all mobile units with either static images and a URL or double-click/InRed IAS tags.
  • Daily campaign monitoring and optimizing campaign performance within DFP to ensure that campaigns deliver in full
  • Updating Red Tricycle’s benchmarks for newsletters, banners, custom posts and social so it’s accurate and reflective of the success of the company
  • Creating, communicating and meeting deadlines both internally and externally
  • Communicating any issues with under-delivery, and review of final end of campaign reporting.
  • Manage the approval of all creative assets, which includes routing and obtaining approvals from the appropriate people.  
  • Updating and maintaining new and existing sales and product materials.

 

About You



If this all sounds exciting to you, you should come work with us. Here are some statements that should apply to you:

  • You are self-motivated and enjoy taking ownership of projects.
  • You feel comfortable doing things, even when no one is telling you exactly what to do.
  • You can execute with flexibility and speed.
  • You enjoy being part of small team, and understand your critical role in helping other team members and making the organization successful.
  • Your understand and thrive in the speed, chaos & vibrancy of a start-up environment.
  • You are solution-oriented and enjoy figuring out how to make things happen.
  • You are very detailed oriented and never met a deadline you couldn’t meet.
  • You have a track record of maintaining great relationships with large clients.
  • You already knowledge quite a bit about digital media, but are excited to dive in and learn more as the industry continues to innovate.
  • You are comfortable working and communicating with a remote team, building relationships using digital communication tools (including Slack) and over the phone.

 

Qualifications

  • Education: Bachelor’s Degree in Business, Marketing, Communications, Advertising, or related fields strongly preferred
  • 1-2 years experience with digital ad trafficking preferred
  • Strong analytical mindset with the ability to translate data into meaningful action items
  • Strong administrative skills preferred including Microsoft Suite, Slack, Google Drive

 

If interested, please send cover letter and resume to jobs@tinybeans.go-vip.net.

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Beyond Books: Local Libraries with a Twist

by Jessica Smith

You go to the library to check out books. But you can spend just as much time checking out the scene. At certain extra-special libraries in Chicago and the suburbs there are educational toys, engaging activities and interactive atmospheres that entice kids to hang out for hours. Whether you need a rainy day getaway or want to make the case that reading is cool, these spots are great places to start.

photo: Chicago Public Library

Sulzer Regional Branch – Chicago Public Libraries
This Chicago Library branch has a kids’ section that really bustles first thing in the morning. Half of the ground floor is dedicated to little readers and offers not only books, but blocks, LEGOs and puzzles. Special programs include everything from toddler crafts to family game nights. More than 20 kids’ computers await hours of happy tapping in this warm environment where everyone is encouraged to take their time.

4455 N. Lincoln Ave.
Lincoln Square
312-744-7616
Online: www.chipublib.org

Budlong Woods Branch – Chicago Public Libraries
The library named after pickle farm founder Lyman Budlong has become a stable of west Rogers Park, and its original kids’ programming makes it a standout. In addition to hosting story and craft hours, it offers field trips to Chicago landmarks like the Goodman Theatre (parents or caregivers must accompany children). Plus, on top of having computers and a great selection of picture books, Budlong Woods also has a picturesque outdoor reading garden.

5630 N. Lincoln Ave.
Rogers Park
312-742-9590
Online: www.chipublib.org

Bezazian Branch – Chicago Public Libraries
Multicultural resources abound at this lively branch. There is a particularly large Vietnamese, Chinese and Spanish language section perfect for families that enjoy expanding horizons. Occasional programs take place in the onsite auditorium, while the everyday hangout for little bookworms is the cozy kids’ corner. Packed story times are known to focus on multi-culti literature.

1226 W. Ainslie St.
Uptown
312-744-0019
Online: www.chipublib.org

photo: Evanston Public Library

Evanston Public Library
The kids’ room of this North Shore gem has the chill vibe and originality of your favorite coffeehouse. Kick back on an oversized cushion, play with puppets and toys, and chat with friendly employees. The nearly 5,000-square-foot space devoted to littles is set aside from the main library on first floor and makes all ages feel welcome. Its events calendar bubbles over with activities like programs geared toward STEM learning, scavenger hunts, The Young and the Restless sing-a-longs and more.

1703 Orrington Ave.
Evanston
847-448-8600
Online: www.epl.org

La Grange Public Library
When three-year-old Tyler Duelm lost his battle with brain cancer, his family created the Tyler Duelm Activity Room to facilitate fun and unique library programming in his memory. Thanks to the family, hundreds of kids have enjoyed story times, after-school programs and summer reading programs in a cozy, welcoming space. Besides the Tyler’s Time programming, the library has colorful wall murals depicting animals and a fish tank if you prefer gazing at the real deal.

10 W. Cossitt Ave.
La Grange
708-352-0576
Online: www.lagrangelibrary.org

Hanover Park Branch – Schaumburg Township District Libraries
As part of the Schaumburg library system, the Hanover Park branch gives you the benefit of shared materials yet it has its own engaging children section. Along with books and computers, there are fun surprises like a faux T-Rex protruding from the wall and a replica of a mummy coffin. You can also nose around the mini castle complete with a train set and king’s chair. Despite all the eye candy, this is a fairly quiet place to pass the hours.

1266 Irving Park Rd.
Hanover Park
630-372-7800
Online: www.schaumburglibrary.org

photo: Oak Park Public Library

Oak Park Public Library
With techie amenities like a wide-screen TV with video games, this family oasis is an easy win. Its vaulted ceiling and natural light help grownups relax, while kids love their own level that’s complete with a wooden toy boat climbing structure, art alcove, toddler tree house and three gerbil mascots named Henry, Ralph and Mudge. Right next to the library is Scoville Park, grassy plain perfect for post-reading romps.

834 Lake St.
Oak Park
708-383-8200
Online: www.oppl.org

Edgewater Branch – Chicago Public Libraries
After two years of constructions, Edgewater’s gem went up with the help of a $13.7 million budget in 2013. You’ll appreciate that they invested in the kids section: The entire first floor is devoted to young ones and is full of new materials. There are about 30 computers just for juvenile use, plus an impressive picture book area. Look for lots of games, with craft activities coming this fall.

6000 N. Broadway St.
Edgewater
312-742-1945
Online: www.chipublib.org

Bucktown-Wicker Park Branch – Chicago Public Libraries
The kids’ section, encompassing part of the first floor, has activities for all ages, including regular story times, LEGO story times where kids are read a book and asked to build a solution, and unstructured play days. Toddlers have their own area with LEGOs and board books, while older kids get their brainy fix with educational computer games. This is a calmer library that lends itself to a quiet afternoon in an active part of the city.

1701 N. Milwaukee Ave.
Wicker Park
312-744-6022
Online: www.chipublib.org

photo: Downers Grove Public Library

Downers Grove Public Library
Go here for the Early Literacy play area, where kids in second grade or below can learn about a special topic, which changes every two months. The library’s Mouse House is an inviting cottage nook with pint-sized furniture, providing a peaceful place for kids to kick back with a book. There are also two train tables and a story time room. There programming is robust, with activities liked guided STEM time, paleontology digs, Pokemon play days and more.

1050 Curtiss St.
Downers Grove
630-960-1200
Online: www.downersgrovelibrary.org

Skokie Public Library
This destination feels like a play space meets theater meets book nook — all with the cool vibe of an Apple store. Imaginations fly when kids set their sights on the puppet stage, craft room, computer lab and digital media lab furnished with Mac products. For littler ones, there is preschool play area surrounded by picture windows and outfitted with LEGO tables, a play kitchen, puzzles and educational games. A large world languages section offers books in everything from Hebrew to Hindi.  On Thursdays, they host POP! Parents of Preschoolers. While the kids get their story time fix, the library shares parenting resources and tips over coffee and cookies.

5215 Oakton St.
Skokie
847-673-7774
Online: www.skokielibrary.info

Harold Washington Library Center – Chicago Public Libraries
The crown jewel of Chicago libraries is known for both for its outstanding Postmodern architecture and breadth of programs. Its enormous second-floor Thomas Hughes Children’s Library is currently under construction, but keep your eyes peeled for the new and improved space expected to reopen in early summer.

400 S. State St.
The Loop
312-747-4200
Online: www.chipublib.org

photo: Palatine Public Library

Palatine Public Library
This treasure lures with a first-floor Early Literacy Area that’s interactive and welcoming. Go there for games, activities, puzzles, puppets and computers — all designed to encourage and develop learning skills. Be sure to check out the Museum Pass program, story times, drop-in craft projects, LEGO building sessions and kids’ chess matches.

700 N. North Ct.
Palatine
847-358-5881
Online: www.palatinelibrary.org

Lake Forest Public Library
This gorgeous domed building was dedicated in 1931 and has been continually renovated. The basement is where you’ll find the kid fun, including a beautiful tree-like structure to gather around, as well as a stage equipped with hand puppets. In addition to books, you can get lost in puzzles, educational computer games, craft projects and scheduled calendar events, like pajama story times.

360 E. Deerpath Rd.
Lake Forest
847-234-0636
Online: www.lakeforestlibrary.org

Arlington Heights Memorial Library
This is one of only five Illinois libraries to receive five stars, the highest of Library Journal’s national public library ratings. The first thing you might notice about it is its size — it’s huge, taking up almost an entire city block. A large portion of the first floor is for kids. Kids delight in the open puppet theater with audience seating for parents. There’s also a toy area for younger kids and computers for all age groups.

500 N. Dunton Ave.
Arlington Heights
847-392-0100
Online: www.ahml.info

Did your favorite public library make our list? If not, let us know what your favorite library is in the Comments section below.

— Maria Chambers & Jessica Smith

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Listen Up! Video Production / Photography Opportunity

by Erin Lem

Red Tricycle is looking for a video production/photo person for our content marketing department. We would like to start ramping up our video portfolio, which consists of short, 1-minute social videos focusing on crafts, recipes and toy reviews. See example here.  We are also considering adding funny kids interviews, other viral ideas and have larger (paid) client projects that crop up several times a year. 

We are open to approaching this opportunity a couple of ways: 

– a recent college grad, looking to work/ build a portfolio (paid hourly) 

– a small design shop or single person willing to barter for free office space in beautiful Sausalito and an opportunity to collaborate on bigger paid projects

– in either scenario, we can also support video distribution and promotion of independent work (assuming it’s family friendly content) through our web, email and social channels. We reach 12 MM people per month across channels. 

The hours per week really depend on skills/ experience. We’d like to publish 2 short 1-min videos per week to start, with potential to ramp up. 

The ideal candidate should have a strong ambition to work in photography and/or video production, with an emphasis on editorial content creation. A strong technical background is a must, with knowledge of camera operation (primarily DSLR), setup of artificial lighting and modifiers, and ingesting and organizing files on Mac systems and Google Drive. We are looking for someone with a keen eye for good design and photographic aesthetics.

Relevant skills:

DSLR operation, knowledge of exposure variables (aperture, shutter speed, ISO), settings, and menus

Knowledge of photo and video formats and camera types

Working with artificial light (video lights, strobes, modifiers, mixing natural light)

Photo and video prop shopping

Skill in Adobe Creative Suite (Lightroom, Photoshop, bridge)

Knowledge of video platforms (YouTube, Facebook, Instagram, etc.)

Knowledge of the current web-video landscape

1) Production

–  Operating video, audio and lighting equipment to produce video material for use in advertising and promotion of online services and products

–  Maintains operation of in-house studio 

2) Post-production

– Sources audio accompaniment to video footage

– Assists in post-production including ingesting, transcoding, compressing and logging footage and rough cuts

– Basic designs, including photo and typeface selection and photo and text layout for inclusion within video material

Qualifications include:

Experience: 

– At least 1 year of directly-related experience 

– Knowledge of video production procedures, techniques, and terminology

Computer Skills: To perform this job successfully, an individual should have working knowledge of design and non-linear editing software, including:

– Final Cut Pro X

– Motion 5

– Adobe Premiere 

– Adobe After Effects

– PhotoShop

About Us

Red Tricycle is a digital media platform and community that fuels the parenting universe with daily inspiration for family fun. By successfully blending our own authentic, actionable content with our community’s voice and brand partner stories across major platforms – web, social, mobile and email – Red Tricycle inspires families to spend time together and create new memories every single day.

 With an organically grown audience of over 12 MM, including 2MM uniques, 2 MM email subscribers, and 8 MM reach across all social channels, Red Tricycle has separated itself from  the competition by creating a destination that drives strong engagement and harnesses the power of narrative and user activation to drive sales and engagement for our native  brand partners.

Submit resume to jobs@tinybeans.go-vip.net

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Join Red Tricycle as Our New Digital Content Writer

by Sara Olsher

Digital Content Writer

Red Tricycle is looking for a talented writer to join our team and contribute timely, fresh, and fun stories for our online communities. Our audience wants to laugh, be engaged, and stay informed about everything trending in the parenting universe.

You’ll be responsible for finding topics based on what’s trending or clickable on Facebook and creating 25 (per week) timely, short-form articles for use primarily on Facebook. We are not looking for first person content. Witty, highly relatable humor is a must. Here are a few examples of what we’re looking for:

  • Interesting parenting-related studies (“New Study Shows Moms Need a Full Year for Recovery After Giving Birth”)
  • Click-worthy trending articles (product recalls, celeb parenting/baby news)
  • Funny posts (“14 products from the 90s we secretly wish were still around” or compilations of hilarious parenting tweets/memes centered around common themes)
  • User Generated Content (you tell us what to ask our audience, you create posts based off their answers)

The ideal candidate will have excellent communication skills (both written and verbal), be highly organized, self-motivated, totally in-tune with the digital media parenting space (what’s new, what’s cool, what’s so last year) and possess a keen desire to excel. This position reports directly to Red Tricycle’s Marketing Director.

The ideal candidate must:

  • Possess an excellent gut instinct about what makes parents click and engage, especially on Facebook
  • Have a keen understanding of the parenting universe, including what parents will think is hilarious and what’ll have them at each other’s throats
  • Know how to write super-clickable headlines
  • Have the ability to provide 20-30 headline/content suggestions per week
  • Know where to find what’s trending and about to trend on social media, beyond their own Facebook account. Must be familiar with Facebook, Twitter, Pinterest, Instagram, Reddit, and Tumblr
  • Be able to use WordPress like a black-belt ninja
  • Have a firm grasp of the English language, excellent grammar and punctuation skills…and, have the ability to adapt their writing style to the Red Tricycle editorial brand.
  • Be active in the writing and blogging community with published work (either print or online) – being able to take pictures is a big plus!

You must also have the following attributes:

  • A self starter, able to work on your own with a given set of instructions
  • Have the ability to be flexible, creative, self-sufficient and a team player
  • You must be a master of finding random information on the internet
  • You may not be a mindreader, but you can certainly figure stuff out on your own
  • Outstanding attention to details
  • Strong organizational and time-management skills and ability to meet deadlines
  • Outgoing, positive attitude, highly self-motivated, self-sufficient, and confident

About Red Tricycle:

Red Tricycle fuels the parenting universe with daily inspiration for family fun. We believe the best memories are created when families do fun things together and we believe every day is an opportunity to create new stories. Our mission is to help every parent feel like a rock star by inspiring them to do fun things with their kids. Each month Red Tricycle reaches twelve million parents with ideas that are aspirational and actionable that you can do at home, in your city or wherever your adventures take you.

To apply, please email our Marketing Director at sara@tinybeans.go-vip.net. In addition to a resume and cover letter, please include 5 headlines of articles you’d propose to write. To get a feel for our audience, check out our Facebook page.

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Your Dream Job Is Waiting: Come Work as Our PDX Editor

by Erin Lem

Red Tricycle is seeking a part-time Portland editor who will assume full responsibility for local content. The ideal city editor will be an adventurer at heart with a passion for exploring the Portland Area with his/her kid(s). We’re looking for someone who knows what makes each neighborhood unique and cool, lives in the Portland area, and can easily adapt to the Red Tricycle brand and editorial voice. Enthusiasm for expanding our presence in the market and an undying love for the area certainly helps, too!

The city editor will have the first-hand opportunity to help fashion and grow the Red Tricycle brand as we make parenting more delightful and fun for Portland parents. The editor may work from home (hooray!), but should be up for exploring the city for story leads, attending press events, and connecting with the local parenting community.

Responsibilities:

Write & Edit!
Each week the Portland edition releases four editorial stories. The City Editor will write one of the stories each week. The other three stories can be assigned out to freelance writers, and the City Editor will edit their copy so it upholds brand standards and voice. The Editor will ensure all content is filed by deadline.

Manage Writers & Strategize Editorial Calendar!
The City Editor will manage thePortland editorial calendar and ensure that it’s engaging, robust and speaks to the Red Tricycle editorial brand. You will manage the fleet of Portland freelance writers, respond to pitch emails and set expectations for content, schedule each writer’s deadlines, and edit and provide feedback on filed copy. You will be able to think big picture (content strategy!) and small picture (copyediting!) in the same breath.

Production!
Red Tricycle is still a lean editorial team living the start-up lifestyle, which means all editors–national and local–are responsible for a fair amount of production. You won’t be deterred by sourcing your own photos (or better yet–taking your own!) and uploading content to our CMS.

Family Events Calendar!
You will be THE voice of the family events calendar, scouring both online and off to fill the calendar with a well curated, diverse range of events. Each week you will write the weekend roundup, a brief story about what you think are the best of the best weekend events.

The Ideal Candidate:

Has managed freelance writers and an editorial calendar in the digital media space. You will love content strategy!

MUST be super excited to join a small team of fun people (many of us parents) who work very hard.

Loves family adventures and can’t wait to share can’t-live-without discoveries or hidden gems.

Has kids (between the ages of 0-10) and is active in the parenting community.

Familiar with Red Tricycle brand, editorial style and voice.

Doesn’t know what the phrase “missed deadline” means.

Adept at WordPress.

How to Apply:

This is a part-time position. Please send a cover letter telling us a bit about your family and why you’re a great candidate for this position. A few writing samples that showcase your ability to write in Red Tricycle style and tone certainly help, too! Send everything to Editor AT tinybeans.go-vip.net. Resumes without a cover letter or writing samples will not be considered. We look forward to hearing from you!

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What Are YOU Thankful for?

by Erin Lem

Every day there are dozens of things our Red Tricycle team is thankful for. In honor of Thanksgiving and in an effort to appreciate those special people, places and products (ah-hem, coffee) that make our world go round, we asked our staff what exactly they’re thankful for this year. Read on and then let us know in the comments below what you’re grateful for.

I am thankful for a husband who “leans in” to co-parenting. I’m thankful for the Red Tricycle team who inspire me daily and make life more fun. I’m thankful for Mario’s Dry Cleaning and Laundry, who’ve been fulfilling our laundry on demand needs long before there was an app for that.
— Jacqui Boland, Founder + CEO

I’m thankful for my two boys who can buckle themselves into the car, make their own cereal on Saturday mornings and who always make me smile.
— Kristina Moy, Seattle Editor

I am truly, truly blessed that the Y, Trader Joe’s and the wine store are all within 1 block of each other, and a few blocks from my apartment. (And yeah, my family.)
— Mimi O’Connor, NY Editor

I’m thankful for the inventors of Mac and cheese, the one and only food I can guarantee my two year olds will eat. (and thankful for my food processor to grind up vegetables into the mac and cheese, the only way i can trick them into eating anything healthy)
— Caitlin Dowling, NY Calendar Editor

I am thankful my daughter is not an Early Bird and will sleep in. Clearly I did something right in life!
— Leah Singer, San Diego Editor

I’m thankful for baby giggles, hugs from my 3 year old, early bedtimes, playdates with wine, childcare at the gym, an awesome husband and great friends and family.
— Julie Seguss, Bump + Baby Editor

I’m grateful that my kids are now sleeping through the night.  Every night!!  And it only took 8 years…
— Meghan Rose, Los Angeles Editor

I’m thankful for coffee, wine, and the chaos that comes in between.
— Shelley Massey, Atlanta Editor

Wow! I’m thankful for so many things this season. Here are just a few:
• The sleep pillow app. This has aided in the success of countless afternoon naps. Enough said.
• Gel manicures. No matter how many bottles and lunch bags I clean out, these things can go a solid two weeks without chipping.
• Audiobooks. Just when I thought I’d have to forego my monthly book club meetings after baby #2 hit the scene…audiobooks saved the day.
— Ayren Jackson-Cannady, D.C. Editor

As a working mom of two creative and messy kiddos, I’m incredibly grateful for coffee, a helpful hubby, early morning yoga and Method’s All-Purpose Cleaning Spray in Pink Grapefruit (this stuff can be used anywhere, on just about anything).
— Gabby Cullen, National Editor

I am thankful for my four (going on 80) year-old son who loves to wear blazers, dips his bread in oil & balsamic and uses phrases like, “Mom, I’m sorry to tell you this but…” and “Just so you know….” Every day he surprises me and makes me grateful I get to be his mom.
— Amber Guetebier, Bay Area Calendar Editor + Red Tricycle Daily Editor

I’m so thankful for our amazing family–grandparents, aunts, uncles and godparents who are all here, healthy and so much fun.
— Erin Feher, Bay Area Editor

Free rent at my grandma’s. Wouldn’t survive in SF without it.
— Christal Yuen, Editorial Associate + Photo Editor

I am thankful to be able to spend time with my family over the holidays and for my husband’s culinary prowess (which comes in extra handy during the holidays.) I am also thankful for fairies and construction trucks, as they keep my children constantly amused and entertained.
— Mandy Hale, VP Operations

I’m thankful for friends. Especially the one where Joey buys Chandler a duck.
— Kevin Cabral, Web Producer

I’m thankful to be celebrating an epic 10th annual Friendsgiving this year (I have not been home for Thanksgiving in ten years..and I wouldn’t trade it for anything!) …And on a related note, Im thankful to have always been home for Christmas with my family.
— Brandi McWade, Digital Media Manager

I’m thankful for my health, my two boys at home (the big and the small) and that the difficult, nausea-inducing, little girl commandeering my uterus will be out and about very, very soon.
— Jess Pluskowski, VP of Brand Partnerships

I am thankful that my one-year-old mostly sleeps through the night. :)
— Jen Caynan, Sales Director

I’m thankful for cloud-based, instance-specific, indexed server exception reporting and analysis with full stack traces.
— Dan Zaner, VP Engineering

I am thankful for coffee, because its what keeps me awake during work  and it also tastes great.
— Tina Ly, Ad Operations Manager

I’m thankful for my spunky daughter who loves to cuddle, and the technology that makes my life so much easier: Munchery, TouchID, and Siri’s ability to set timed reminders (because otherwise I’d forget everything!).
— Sara Olsher, Marketing + Community

Mickey Mouse. And pacifiers. But, on a serious side I am also thankful for the amazing community of strong women that I have been blessed with during a difficult period in my life. In this last year alone I have seen working moms, stay-at-home moms, single women and even young girls come together and offer support and helping hands. I admire these women that empower one another and take charge in making a difference. It is the very woman that I aspire to be for my children and that I hope to exude confidently each and every day.
— Jen Miller, Billing Specialist

OK  so the serious first:  I am so grateful for my health. Parenting is physical – let’s face it and I’m so glad that I am up for the task, which lets me get so much joy from being a mom. On the lighter side… As a mom, I am so grateful that there is wine to offset all the “whine” in my life with young kids.  Nothing like a glass or 2 or 3 at the end of a long day. I am also grateful for warm snuggles in the morning, run into my arms hugs when they get home from school and for all of the delightful innocent words that come out of their mouths.
— Francie Kaplan, National Account Director

I am grateful for a partner who is patient and kind, a dog whose exuberant greetings always make me happy and coffee. Lots of coffee.
— Erin Lem, Editorial Director

Now tell us what you’re thankful for! We’d love to hear in the comments below.

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Let’s Ride! Show Us Your Crew on Wheels

by Erin Lem

Rides come in many shapes and forms: a skateboard, tricycle, car or even horse. To celebrate Take a Ride Day share with us your favorite photos from a ride you took today on Facebook or Instagram with the tag #RedTricycle. We’ll add your pictures to our story!

For a bit of inspiration scroll down for some of our staff’s choice rides.

Our VP of Operations chooses two wheels to cruise around Marin with her crew. 

Brandi, our Digital Media Manger, caught this cute photo that feels like fall. 

Our Bay Area Editor’s family gets around town on a skateboard. No training wheels here!

The son of our VP of Brand Partnerships chose to take today’s ride on a park swing. 

 

Share your take a ride photos with us by tagging #RedTricycle on Facebook or Instagram!

 

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We’re Hiring a Chicago Editor!

by Erin Lem

Red Tricycle is seeking a part-time Chicago editor who will assume full responsibility for local content. The ideal city editor will be an adventurer at heart with a passion for exploring the Chicago Area with his/her kid(s). We’re looking for someone who knows what makes each neighborhood unique and cool, lives in the Chicago area, and can easily adapt to the Red Tricycle brand and editorial voice. Enthusiasm for expanding our presence in the market and an undying love for the area certainly helps, too!

The city editor will have the first-hand opportunity to help fashion and grow the Red Tricycle brand as we make parenting more delightful and fun for Chicago parents. The editor may work from home (hooray!), but should be up for exploring the city for story leads, attending press events, and connecting with the Chicago parenting community.

Responsibilities:

Write & Edit!
Each week the Chicago edition releases four editorial stories. The City Editor will write one of the stories each week. The other three stories can be assigned out to freelance writers, and the City Editor will edit their copy so it upholds brand standards and voice. The Editor will ensure all content is filed by deadline.

Manage Writers & Editorial Calendar!
The City Editor will manage the Chicago editorial calendar and ensure that it’s engaging, robust and speaks to the Red Tricycle editorial brand. You will manage the fleet of Chicago freelance writers, respond to pitch emails and set expectations for content, schedule each writer’s deadlines, and edit and provide feedback on filed copy.

Production!
Red Tricycle is still a lean editorial team living the start-up lifestyle, which means all editors–national and local–are responsible for a fair amount of production. You won’t be deterred by sourcing your own photos (or better yet–taking your own!) and uploading content to our CMS.

Family Events Calendar!
You will be THE voice of the family events calendar, scouring both online and off to fill the calendar with a well curated, diverse range of events.

Social Media!
Connect with our community through the Chicago Facebook page. You’ll post Red Tricycle’s local content and other fun relevant newsy items important to Chicago parents.

The Ideal Candidate:

Has managed freelance writers and an editorial calendar in the digital media space.

MUST be super excited to join a small team of fun people (many of us parents) who work very hard.

Loves family adventures and can’t wait to share can’t-live-without discoveries or hidden gems.

Has kids (between the ages of 0-10) and is active in the parenting community.

Familiar with Red Tricycle brand, editorial style and voice.

Doesn’t know what the phrase “missed deadline” means.

Adept at WordPress.

How to Apply:

This is a part-time position. Please send a cover letter telling us a bit about your family and why you’re a great candidate for this position. A few writing samples that showcase your ability to write in Red Tricycle style and tone certainly help, too! Send everything to erin@tinybeans.go-vip.net. Resumes without a cover letter or writing samples will not be considered.

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