As parents we live for the products that simplify life, give our kids a boost or just plain make us look good. Can you blame us? Check off all three with any one of these new products made especially for busy parents on a mission!

Ju-Ju-Be Vegan Bags


These swanky new bags from Ju-Ju-Be came up for grabs starting June 21st, and we're not sure which one we love the most. The roomy Everyday Tote ($165), the every-mom Forever Backpack ($180)or the Wherever Weekender ($200). All have features like quick-reach pocket for cell phones, lifetime warranty, light colored interior (so it's not just a big black void), tons of organizational pockets, front key pocket,, antimicrobial treatment for the liner and more. All come with a plush changing pad too, making these all the perfect daycare-to-boardroom bag for moms on the go. Colors for each are stone, brûlée or black. 

Check them out online


City Pack

Just say no to the chaos of a disorganized diaper bag with Freshly Picked’s stylish new City Pack. Made from lightweight nylon, with a water-resistant lining to repel sippy cup mishaps, these babies are all about keeping your mom-sentials compartmentalized. The 10 individual pockets let busy parents keep track of their keys, cash and phone, as easily as they do their tot’s diaper essentials because each one has its own special section in the bag. We’re talking secret zippered pouches, RFID-blocking pockets, everything you need to feel like the power parent you are and look good while you do it. Check out the Park Pack when a few essentials are all you need for you and your crew. Play Day made!

Cost: City Pack, $150; Park Pack, $45

Available at


You go to great lengths to make sure your kid stays dry when it’s raining. Don’t you deserve the same? Keep the raindrops from falling on your head with Bumbershoot, a hands-free, attachable umbrella that clamps on to any one of your tot’s many strollers. We love that you can store it on the stroller, so it’s with you whenever the rain falls, but know parents won’t shy away from taking it on and off your kiddo’s various rides because it’s just so easy to do. Jump in the puddles all you want with this practical necessity!

Cost: $59.99

Available at

Shopping Cart Hammock

Because it’s too hard to redesign the world’s shopping carts, you’ve got to redesign the way you shop. Enter Binxy Baby’s shopping cart hammock. It suspends your baby bundle over your grocery bundle so you can fit everything you need, including those cute baby smiles, into your cart while you shop. The durable 2-layer fabric design snaps easily over your cart and secures baby in place with safety straps. When you’ve got your fill, just roll it up and stick it in your diaper bag for easy storage until your next trip to the store.

Cost: $49.99

Available at

Nidö Sun and Play Tent

Park it seaside with bblüv’s new Nidö sun and play tent. This completely collapsible, all-in-one pack lets you bring the baby to the beach without worrying about sand, sun or bugs. With a simple zip-and-twist set up, you can have baby resting on the comfortable mat, playing with the included hanging toys, under the protection of the SPF 50+ sunshade in no time flat. Unroll the included mesh netting for an extra bug barrier. Then it’s time to sit back and soak up some rays of your own while your babe one coos, giggles and gets fresh air. Psst … this is an ultra easy park or playground companion too!

Cost: Nidö, $89.99; Nidö mini, $79.99

Available at

SitAlong Seat

Think King

What parent hasn’t had that rushed post-security/pre-gate moment at the airport, frantically pushing your kid in her stroller with one hand while trying to manage that clumsy wheelie with the other? Or worse yet, trying to wrangle a wiggle worm while navigating your carry-on luggage. That’s why we’re crushing on the SitAlong Toddler Luggage Seat. Designed by a mompreneur flight attendant, in a few simple clicks, it attaches a foldable seat onto your carry-on, converting it into a stroller. Talk about making a simple “gate run” with kids. Best of all? It folds up quickly to go through security and fit neatly in your overhead bin. Stress-free travel is what it’s all about!

Cost: $49.99

Available at

—Allison Sutcliffe


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