Inside the Totally Awesome Art Attack with Susie Antell

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Hosting workshops, birthday parties, and playdates all over ATL, Art Attack has established itself as one of the coolest art resources for little Picassos. The proof is in the voting: Art Attack was your Totally Awesome pick for best Atlanta-area kids art classes. Owner Susie Antell brings the fun right to your doorstep (and cleans up for you once the glitter has settled!), offering a range of art-inspired activities and the promise of lots of fun. Susie recently took the time to chat with us about what makes Art Attack so awesome, her proudest moment as a business owner, and more. Read on:

Red Tricycle: Congratulations! Your community recently voted you “Most Awesome”. What do your customers value most about your business?

Susie Antell: I treat my customers as I would want to be treated. I treat the children like they are my own. I want everyone to experience the joy of art. I try my absolute hardest to remember everyone’s name. We even do a song at the beginning of class to introduce everyone.  It gets everyone excited. My classes are very flexible. I don’t put an expiration date on my 5 class punch cards because I know how it is with kids; schedules and plans change. It’s tough sometimes to maintain this flexibility, but I know the parents appreciate it. There’s also my affordability. Having kids and working off a budget, sometimes it’s hard to justify the cost of extra-curriculars. The classes are at a value that makes it easy to drop in for weekly classes without a huge financial commitment. Another thing is we don’t just do art, we actually discuss it. We talk about actual artists and art tools. The kids are too busy having fun to know they are learning.

RT: What inspired you to start your business?

SA: My love of art and my kids.  I have a degree in Art Education, with a concentration in metalsmithing and jewelry.  I have tried every angle to still be a Stay at Home Mom. I knew I had to just jump in and do it.

RT: Any advice for new business owners just getting started?

SA: I am still a new business owner, myself. I have had Art Attack for a little over a year. It’s exciting!  I am learning many things fast, and it’s always great to be busy.

RT: Can you give us one tip for balancing entrepreneurship with parenthood?

SA: Did I mention “it’s great to be busy?”  There is always time for my two kids.  I am still a stay at home mom—just with a lot more juggling. My daughter comes to classes with me when she has breaks from school. My son comes occasionally.  My friends and family rock for all of their support.

RT: What is your proudest moment as a business owner or parent?

SA: I’ll name just a few because, so far, there are countless. When the children shouted Lichtenstein in my class! I have to explain…We were discussing Jackson Pollock and how he prepared his canvas.  The children said Lichtenstein also used giant canvases. Keep in mind these are children ages 1-6. I was beyond impressed. So proud! My children, Sophie (6) and Strummer (2) amaze me every day but I won’t get sappy with that. I am a very emotional person. Winning this award hasn’t fully sunk in yet. I’m still having a Sally Fields moment…”you like me.”

RT: Is there a special offer you’d like to include for Red Tricycle readers?

SA: $2 off your first class 10% off any birthday package. Just mention you saw Art Attack on Red Tricycle! (Good through December, 2014)

Intrigued by Art Attack? Keep up with this Totally Awesome business (and Susie!) on Pinterest.